Investment company Digital Future has funded a startup from Kyiv Easy Ads. This transaction has been closed as part of projects investments in the early stages.
Startup Easy Ads solves the problem of contextual advertising automation, allows reducing costs and, ultimately, using the companies advertising budget in a more efficient way.
Anatolii Skliarov, founder of Easy Ads, explains: “The idea of creating such service was born when I was working for a company selling tickets. When you spend big money on advertising under the conditions of high and ever-growing competition, you inevitably face the problem of optimizing budgets. That was a time when I started thinking about the possibility of using software to solve this problem.”